Health insurance business has become very competitive due to the increasing cost of healthcare facilities. At such, it is becoming very hard for insurance agents and companies to find promising leads. One has to compete with hundreds of other established insurance companies already present.
The old techniques of lead generation like yellow pages ads are not much effective now. However, one can make use of the internet so as to get potential clients interested in health insurance. There are a number of online companies that provide services related to searching prospective clients. The insurance agent just needs to tell these companies about the health insurance packages they offer. Thereafter the lead service company will charge a monthly or annual fee to deliver information related to promising leads interested in various packages. You can also get health insurance leads through referrals. All you need to do is to provide honest service to your clients, and they will certainly suggest your name to friends and family.
Source: http://www.citizenscityhall.com/insurance/health-insurance-leads/
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